PetSafe “Catspiracy 2.0”

This spot is a followup to the first campaign promoting the new ScoopFree litter box: a hands-free device so effective at keeping litter boxes fresh and clean that the cats of the world are convinced it is proof of a global conspiracy wherein humans harvest cat poo for profit. According to these felines, humans are harvesting their poop and shuttling it to the moon in an alien conspiracy that appeases our otherworldly creators. The truth poop is out there.

Client: PetSafe Directed by: Dan Jacobs Format: Various