Slack Print & OOH

Client Slack
Format Print/OOH
User research revealed some juicy statistics about Slack. Their communication platform greatly reduced the amount of email and meetings will improving productivity. To illustrate the feeling of these benefits, three euphoric moments were illustrated in a bold, colorful style. This look was applied to all sorts of things, from ads in newspaper and magazines, to billboards, digital boards, and transit wraps in four city takeovers.